Difference between revisions of "Slurm"

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|creator=[[Slurm Worms]], [[Grunka Lunkas]] (PR)<br />[[Slurm Queen]] (real)
|creator=[[Slurm Worms]], [[Grunka Lunkas]] (PR)<br />[[Slurm Queen]] (real)
}}
}}
[[File:Slurm Splat Logo.png|right|thumb|The Slurm Logo]]
 
'''Slurm''', the number-one soft drink of the future, is refreshingly addictive. It is produced in a factory on the planet [[Wormulon]] by a race known only as the [[Slurm Worms]]. Their corporate mascot is [[Slurms MacKenzie]], "The Original Party Worm". However, the [[Planet Express]] crew discovered it actually comes from a [[Slurm Queen|giant worm]]'s behind.
'''Slurm''', the number-one soft drink of the future, is refreshingly addictive. It is produced in a factory on the planet [[Wormulon]] by a race known only as the [[Slurm Worms]]. Their corporate mascot is [[Slurms MacKenzie]], "The Original Party Worm". However, the {{Planet Express|crew}} discovered it actually comes from a [[Slurm Queen|giant worm]]'s behind.


[[Philip J. Fry|Fry]] is a huge Slurm fan, and rarely goes more than 12 minutes without one.  
[[Philip J. Fry|Fry]] is a huge Slurm fan, and rarely goes more than 12 minutes without one.  
== History ==
[[file:2851.jpg|thumb|left|225px|Slurm seen on a billboard in a photo from [[2851]].]]
Slurm has been around at least since the [[2850s]], when it was advertised as ''Slurm Medicinal Tonic''. For many years [[Slurms MacKenzie]] was Slurm's spokesperson, until his tragic death {{et|1ACV13}}. He has since been shown advertising Slurm on a TV screen in the [[V-GINY]] {{et|6ACV02}}, but that could also have been an old video, or MacKenzie could have been replaced by a "new" MacKenzie or a clone, or possibly even a robotic MacKenzie.
== Production ==
Slurm has a {{w|secret recipe}} to avoid the disgusting truth - that it is the excrement of a giant [[Slurm Worms|Slurm Worm]] known as the [[Slurm Queen]]. The Slurm Queen can also produce [[Royal Slurm]], which, if eaten, turns a larval worm into a queen. This secret was discovered by the Planet Express crew in [[3000]], and the disgusting revelation lead [[Professor Hubert J. Farnsworth|the Professor]] to attempt to get Slurm banned, but Fry was so addicted that he foiled the attempt {{et|1ACV13}}.


=== Types of Slurm ===
=== Types of Slurm ===
*'''Slurm Medicinal Tonic:''' Slurm in the [[:Image:2851.jpg|2850s]] was sold as a medicine (much like Coca-cola and Pepsi in the late 1800s).
[[File:Slurmee.jpg|right|thumb|225px|Slurmee, one of the many types of the beverage.]]
*'''Regular Slurm:''' The soft drink which is the most common type of Slurm
*'''Slurm:''' The soft drink which is the most common type of Slurm.
*'''Slurmee:''' A frozen version of Slurm similar to the Icee, Slushee and Slurpee ice drinks on [[Earth]], as well as the Squishee in [[The Simpsons]].
*'''Slurmee:''' A frozen version of Slurm similar to the Icee, Slushee and Slurpee ice drinks in reality, as well as the {{s|Squishee}} in ''[[The Simpsons]]''.
*'''Slurm river:''' Liquid used for the river on the Slurm tour that looks like Slurm but doesn't taste like Slurm
*'''Royal Slurm:''' A purple liquid which turns people into a Slurm Queen.
*'''Royal Slurm:''' A purple liquid which turns people into a Slurm Queen
*'''Super Slurm:''' So delicious that people cannot resist it and will drink it until they explode.
*'''Super Slurm:''' So delicious that people cannot resist it and will drink it until they explode
*'''New Slurm:''' A hypothetical beverage that would've been produced by Leela, had she been successfully transformed into a Slurm Queen by the royal slurm. Because she wasn't true worm royalty, her Slurm would have tasted awful, allowing the company to make millions by re-releasing the old flavour as 'Slurm Classic'. This concept mocks {{w|New Coke}} and the alleged conspiracy that some people believe was behind its creation.
*'''New Slurm:''' A hypothetical beverage that would've been produced by Leela, had she been successfully transformed into a Slurm Queen by the royal slurm. Because she wasn't true worm royalty, her Slurm would have tasted awful, allowing the company to make millions by re-releasing the old flavour as 'Slurm Classic'. This concept mocks [[Wikipedia:New Coke|New Coke]] and the alleged conspiracy that some people believe was behind its creation.
*'''Diet Slurm:''' A version of Slurm that presumably has less sugar and calories. When mixed with Mentos it creates a geyser-like phenomenon, much like {{w|Diet Coke and Mentos eruption|this}}.
*'''Diet Slurm:''' A version of Slurm that presumably has less sugar and calrories. When mixed with Mentos it creates a geyser-like phenomenon, much like [[Wikipedia:Diet Coke and Mentos eruption|this]].
*'''Enslurm:''' The Professor drinks this in a flashback in "[[Overclockwise]]". It comes in a small, light-blue can.
*'''[[Slurm Loco]]:''' Seen on [[Bev]]'s drink buttons. Those who drink it glow green.
*'''Slurm Medicinal Tonic:''' Slurm in the [[2850s]] was sold as a medicine (much like {{w|Coca-Cola}} and {{w|Pepsi}} in the late [[1800s]]).
*'''Slurm Slim:''' Seen in the Planet Express fridge in "[[Murder on the Planet Express]]".
 
== Advertising ==


=== Slogans ===
=== Slogans ===
*Drink Slurm!
*Drink Slurm!
*Slurm: It's Highly Addictive!
*Slurm - It's Highly Addictive!
[[File:Slurmee.jpg|right|thumb|Slurmee]]             
 
=== Creation ===
[[File:Slurm 1.jpg|thumb|left|"No purchase necessary unless you wish to enter the contest."]]
Throughout the tour, [[Glurmo]] is very evasive about the nature of the secret ingredient. After exploring the factory's off-limits areas, the crew discovers that the drink is actually produced by a giant Slurm Worm, known as the [[Slurm Queen]]. She secretes the Slurm through an orifice in the end of her tail, much the way bees secrete honey. In fact, this is so similar that Slurm Queens produce "Royal Slurm" much as queen bees can produce royal jelly, which, if eaten, changes a larval bee into a queen. This disgusting revelation leads [[Professor Hubert J. Farnsworth|the Professor]] to attempt to get the Slurm banned, but Fry is so addicted, that he foils this attempt, and continues drinking Slurm whenever possible.


== Image Gallery ==
== Image Gallery ==
<gallery>
<gallery>
File:Slurm Splat Logo.png|The ''Slurm'' logo.
File:Slurm Splat Logo.png|The Slurm logo.
File:Slurm 1.jpg|''Slurm'' in store {{et|1ACV13}}.
File:Slurm 1.jpg|Slurm in store {{et|1ACV13}}.
File:Slurm at Frys.png|The Slurm poster in [[Apartment 00100100]] {{et|6ACV01}}.
File:Futurama Yo Leela Leela Slurmie Award.jpg|A ''Slurmie'' award {{et|6ACV21}}.
File:The Bots and the Bees screenshot.png|The Slurm poster in Apartment 00100100 {{et|7ACV01}}.
</gallery>
</gallery>


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=== Trivia ===
=== Trivia ===
*"Slurm" is a [http://tarr.uspto.gov/servlet/tarr?regser=serial&entry=77405657 registered trademark] of [[20th Century Fox]]
*The word "Slurm" seems to be a combination of the words "{{cat|slug}}" and "worm". It is a [http://tarr.uspto.gov/servlet/tarr?regser=serial&entry=77405657 registered trademark] of [[20th Century Fox]].
*The font used for the Slurm logos is "{{w|Cooper Black}}" &mdash; the same font used for the opening credits of the show "Cheers".
*The font used for the Slurm logos is "{{w|Cooper Black}}" &mdash; the same font used for the opening credits of the show "Cheers".
*Slurm was made into an actual novelty energy drink. The can's tagline is "It's highly addictive".
*Slurm was made into an actual novelty energy drink. The can's tagline is "It's highly addictive".
*Slurm trucks are seen regularly in ''[[Futurama]]'', most notably in the [[opening sequence]]. The trucks have also been seen as early as [[2849]].
*The Slurm logo makes an appearance in the Oscar-winning short ''{{w|Logorama}}''.
**The {{S|Slurm}} logo also makes an appearance ''The Simpsons'' parody of ''Logorama'', "Logomania" which aired after "{{S|A Tree Grows in Springfield}}".
*It is an example of {{w|coprophagia}}, the consumption of faecal matter.
*Slurm is mentioned by {{s|Comic Book Guy}} in the tablet game ''{{s|The Simpsons: Tapped Out}}''.


=== Appearances ===
=== Appearances ===
Technically, Slurm appears in every episode and film of ''[[Futurama]]'', as it is in the [[opening sequence]]. This list includes appearances outside of the opening sequence only.
Technically, Slurm appears in every episode and film of ''Futurama'', as it is in the opening sequence. This list includes appearances outside of the opening sequence only.
*{{e|1ACV13}}
*{{e|1ACV13}}
*{{e|4ACV07}} - on a poster in [[Apartment number 00100100|Fry's apartment]]
*{{e|4ACV07}} - on a poster in [[Apartment 00100100]]
*{{e|4ACV14}} - can
*{{e|4ACV14}} - can
*{{f|1}}
*{{f|1}}
**{{e|5ACV01}}
**{{e|5ACV01}}
*{{e|6ACV01}} - on Fry's wall
*{{e|6ACV01}} - on a poster in Apartment 00100100
*{{e|6ACV02}} - inside the [[V-GINY]]
*{{e|6ACV02}} - inside the [[V-GINY]]
*{{e|6ACV21}}
*{{e|7ACV01}} - on a poster in Apartment 00100100, and on Bev's drink button panel
*{{e|7ACV24}}
*{{g|1}} - can and six-pack - Fry's health pick-up items
*{{g|1}} - can and six-pack - Fry's health pick-up items


=== See Also ===
== See Also ==
* [[Slurm Worms]]
* [[Dark matter]]
* [[Glurmo]]
* [[Glurmo]]
* [[Nectar]]
* [[Slurm Queen]]
* [[Slurm Queen]]
* [[Slurm Worms]]
* [[Slurms MacKenzie]]
* [[Slurms MacKenzie]]
* [[Soda Machine Robot]]
* [[Soda Machine Robot]]

Revision as of 21:33, 11 January 2014

Slurm
Slurm Circle Logo.svg
It's Highly Addictive!
TypeDrink
Creator(s)Slurm Worms, Grunka Lunkas (PR)
Slurm Queen (real)
First appearance"Space Pilot 3000" (1ACV01)
Episode

Slurm, the number-one soft drink of the future, is refreshingly addictive. It is produced in a factory on the planet Wormulon by a race known only as the Slurm Worms. Their corporate mascot is Slurms MacKenzie, "The Original Party Worm". However, the Planet Express crew discovered it actually comes from a giant worm's behind.

Fry is a huge Slurm fan, and rarely goes more than 12 minutes without one.

History

Slurm seen on a billboard in a photo from 2851.

Slurm has been around at least since the 2850s, when it was advertised as Slurm Medicinal Tonic. For many years Slurms MacKenzie was Slurm's spokesperson, until his tragic death (1ACV13). He has since been shown advertising Slurm on a TV screen in the V-GINY (6ACV02), but that could also have been an old video, or MacKenzie could have been replaced by a "new" MacKenzie or a clone, or possibly even a robotic MacKenzie.

Production

Slurm has a secret recipe to avoid the disgusting truth - that it is the excrement of a giant Slurm Worm known as the Slurm Queen. The Slurm Queen can also produce Royal Slurm, which, if eaten, turns a larval worm into a queen. This secret was discovered by the Planet Express crew in 3000, and the disgusting revelation lead the Professor to attempt to get Slurm banned, but Fry was so addicted that he foiled the attempt (1ACV13).

Types of Slurm

Slurmee, one of the many types of the beverage.
  • Slurm: The soft drink which is the most common type of Slurm.
  • Slurmee: A frozen version of Slurm similar to the Icee, Slushee and Slurpee ice drinks in reality, as well as the Squishee in The Simpsons.
  • Royal Slurm: A purple liquid which turns people into a Slurm Queen.
  • Super Slurm: So delicious that people cannot resist it and will drink it until they explode.
  • New Slurm: A hypothetical beverage that would've been produced by Leela, had she been successfully transformed into a Slurm Queen by the royal slurm. Because she wasn't true worm royalty, her Slurm would have tasted awful, allowing the company to make millions by re-releasing the old flavour as 'Slurm Classic'. This concept mocks New Coke and the alleged conspiracy that some people believe was behind its creation.
  • Diet Slurm: A version of Slurm that presumably has less sugar and calories. When mixed with Mentos it creates a geyser-like phenomenon, much like this.
  • Enslurm: The Professor drinks this in a flashback in "Overclockwise". It comes in a small, light-blue can.
  • Slurm Loco: Seen on Bev's drink buttons. Those who drink it glow green.
  • Slurm Medicinal Tonic: Slurm in the 2850s was sold as a medicine (much like Coca-Cola and Pepsi in the late 1800s).
  • Slurm Slim: Seen in the Planet Express fridge in "Murder on the Planet Express".

Advertising

Slogans

  • Drink Slurm!
  • Slurm - It's Highly Addictive!

Image Gallery

Additional Info

Trivia

Appearances

Technically, Slurm appears in every episode and film of Futurama, as it is in the opening sequence. This list includes appearances outside of the opening sequence only.

See Also